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Press Room
Welcome to VTech’s press room. If you want to learn about product releases, company news, and our latest promotions, you’ve come to the right place! In our press room, you’ll also find information about key partnerships we form to make our products better and more exciting for kids. (Press releases below are listed in order of the most recent first.)
At VTech, we’re also proud of the awards our gaming systems and other products have won. If you want to know more about the recognition our smart play products have received, view a full list of press releases below.
FEBRUARY 17, 2009
VTECH® TAKES ON HEAD-TO-HEAD "SMART" PLAY WITH NEW V.SMILE MOTION SMARTRIDGES
CHICAGO – (February 17, 2009): Last year's launch of the innovative and award-winning V.Smile™ Motion got kids up and moving. Now, VTech® Electronics, the creator of the electronic learning products category, is taking educational gaming to the next level by incorporating head-to-head play into the 2009 Smartridge™ library.
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VTECH® TAKES ON HEAD-TO-HEAD "SMART" PLAY WITH NEW V.SMILE MOTION SMARTRIDGES
CHICAGO – (February 17, 2009): Last year's launch of the innovative and award-winning V.Smile™ Motion got kids up and moving. Now, VTech® Electronics, the creator of the electronic learning products category, is taking educational gaming to the next level by incorporating head-to-head play into the 2009 Smartridge™ library.
read more...
FEBRUARY 17, 2009
VTECH® BRINGS NEW ONLINE RESOURCES TO PARENTS AT CLUB VTECH
CHICAGO – (February 17, 2009): VTech Electronics, the founder of the electronic learning products category, has expanded its online resource for parents, Club VTech, by adding new interactive tools to help parents engage in their child’s development.
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VTECH® BRINGS NEW ONLINE RESOURCES TO PARENTS AT CLUB VTECH
CHICAGO – (February 17, 2009): VTech Electronics, the founder of the electronic learning products category, has expanded its online resource for parents, Club VTech, by adding new interactive tools to help parents engage in their child’s development.
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NOVEMBER 12, 2008
VTECH® RINGS IN THE HOLIDAYS WITH NEW TOYS AND TIPS FROM BUSY MOM OF EIGHT
CHICAGO - (November 12, 2008) When it comes to holiday shopping, getting it all done while finding toys that kids love and parents feel good about can be a challenge. As a mother of eight children, Kate Gosselin – from the hit TV series "Jon and Kate Plus 8" on TLC – knows a thing or two about planning for the holidays and shopping for toys.
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VTECH® RINGS IN THE HOLIDAYS WITH NEW TOYS AND TIPS FROM BUSY MOM OF EIGHT
CHICAGO - (November 12, 2008) When it comes to holiday shopping, getting it all done while finding toys that kids love and parents feel good about can be a challenge. As a mother of eight children, Kate Gosselin – from the hit TV series "Jon and Kate Plus 8" on TLC – knows a thing or two about planning for the holidays and shopping for toys.
read more...
OCTOBER 7, 2008
VTECH'S SIT-TO-STAND ALPHABET TRAIN™ NAMED 2008 "HOT DOZEN" BY TOY WISHES MAGAZINE
CHICAGO – (October 7, 2008) VTech’s Sit-to-Stand Alphabet Train™ earned a top spot on the Toy Wishes "Hot Dozen" list, announced today during the magazine's holiday preview event at the Jacob Javits Convention Center in New York City. The "Hot Dozen" honor recognizes toys expected to be at the top of children's wish lists for the holiday season and is bestowed on the twelve brightest toys of the year. VTech's V-Motion™, KidiArt Studio™ and Create-A-Story™ were also named Toy Wishes "All Stars", given to the year’s most influential and innovative toys.
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VTECH'S SIT-TO-STAND ALPHABET TRAIN™ NAMED 2008 "HOT DOZEN" BY TOY WISHES MAGAZINE
CHICAGO – (October 7, 2008) VTech’s Sit-to-Stand Alphabet Train™ earned a top spot on the Toy Wishes "Hot Dozen" list, announced today during the magazine's holiday preview event at the Jacob Javits Convention Center in New York City. The "Hot Dozen" honor recognizes toys expected to be at the top of children's wish lists for the holiday season and is bestowed on the twelve brightest toys of the year. VTech's V-Motion™, KidiArt Studio™ and Create-A-Story™ were also named Toy Wishes "All Stars", given to the year’s most influential and innovative toys.
read more...
SEPTEMBER 23, 2008
VTECH® ENCOURAGES CREATIVITY AND LEARNING WITH NEW KID-APPROPRIATE VERSIONS OF TODAY'S HOT TECHNOLOGIES
CHICAGO – (September 23, 2008) This fall VTech® proves that tech toys are not just for adults anymore with new kid-appropriate versions of the hottest technologies, which are hitting shelves now. Whether kids are aspiring graphic designers, love to be active, or are budding storytellers, these new VTech products ensure that they will gain a jump-start on necessary skills as they have fun with today’s hottest products.
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VTECH® ENCOURAGES CREATIVITY AND LEARNING WITH NEW KID-APPROPRIATE VERSIONS OF TODAY'S HOT TECHNOLOGIES
CHICAGO – (September 23, 2008) This fall VTech® proves that tech toys are not just for adults anymore with new kid-appropriate versions of the hottest technologies, which are hitting shelves now. Whether kids are aspiring graphic designers, love to be active, or are budding storytellers, these new VTech products ensure that they will gain a jump-start on necessary skills as they have fun with today’s hottest products.
read more...
SEPTEMBER 3, 2008
HOT HOLIDAY TOY NOW ON SHELF: V-MOTION™ ACTIVE LEARNING SYSTEM
CHICAGO – (September 3, 2008) VTech® Electronics, the creator of the Electronic Learning Products category, today announced that V-Motion™ Active Learning System, its hottest toy for the holiday season, is now available at major retailers. A big breakthrough for junior gamers, V-Motion takes educational video gaming to a whole new level with a motion-activated system that engages active minds and bodies.
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HOT HOLIDAY TOY NOW ON SHELF: V-MOTION™ ACTIVE LEARNING SYSTEM
CHICAGO – (September 3, 2008) VTech® Electronics, the creator of the Electronic Learning Products category, today announced that V-Motion™ Active Learning System, its hottest toy for the holiday season, is now available at major retailers. A big breakthrough for junior gamers, V-Motion takes educational video gaming to a whole new level with a motion-activated system that engages active minds and bodies.
read more...
FEBRUARY 15, 2008
VTECH ELECTRONICS AND DISNEY TEAM UP TO CREATE NEW READING LINE
CHICAGO – (February 15, 2008) VTech® Electronics North America, the creator of the Electronic Learning Products category, and Disney Consumer Products (DCP) today announced a new co-branded reading platform, Create-A-Story. Offering a new approach in exposing children to reading through the magic of storytelling and imagination, the Create-A-Story platform inspires creativity by enabling children to build their own story.
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VTECH ELECTRONICS AND DISNEY TEAM UP TO CREATE NEW READING LINE
CHICAGO – (February 15, 2008) VTech® Electronics North America, the creator of the Electronic Learning Products category, and Disney Consumer Products (DCP) today announced a new co-branded reading platform, Create-A-Story. Offering a new approach in exposing children to reading through the magic of storytelling and imagination, the Create-A-Story platform inspires creativity by enabling children to build their own story.
read more...
FEBRUARY 15, 2008
VTECH® LAUNCHES 2008 PRODUCT LINE WITH FOCUS ON HIGH-TECH CREATIVITY AND MOTION-ACTIVATED PLAY
CHICAGO – (February 14, 2008) VTech®, the creator of the Electronic Learning Products category, today revealed its 2008 product line – a mix of high-tech learning toys that go head-tohead with today’s hottest technologies, providing young children with age-appropriate versions of must-have gadgets and gaming systems. The most talked about toys this year include the motion-activated V-Motion™ gaming system, the KidiCreative™ line of high-tech creative fun, and the all-new V.Smile™ Cyber Pocket for on-the-go educational gaming.
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VTECH® LAUNCHES 2008 PRODUCT LINE WITH FOCUS ON HIGH-TECH CREATIVITY AND MOTION-ACTIVATED PLAY
CHICAGO – (February 14, 2008) VTech®, the creator of the Electronic Learning Products category, today revealed its 2008 product line – a mix of high-tech learning toys that go head-tohead with today’s hottest technologies, providing young children with age-appropriate versions of must-have gadgets and gaming systems. The most talked about toys this year include the motion-activated V-Motion™ gaming system, the KidiCreative™ line of high-tech creative fun, and the all-new V.Smile™ Cyber Pocket for on-the-go educational gaming.
read more...
DECEMBER 6, 2007
VTECH® BREAKS THE CYCLE OF HOLIDAY STRESS WITH A NEW WAY TO SHOP FOR THE HOTTEST TOYS OF THE SEASON
CHICAGO—(December 6, 2007) From choosing the best gifts at the crowded store aisles to waiting in long lines at the check-out counters, the holidays are beginning to turn into an Olympic event instead of a fun, annual celebration. This holiday season VTech Electronics North America, the creator of the Electronic Learning Products category, is helping consumers shop smarter, not harder. Parents can now buy VTech’s award-winning toys online at www.vtechkids.com.
read more...
VTECH® BREAKS THE CYCLE OF HOLIDAY STRESS WITH A NEW WAY TO SHOP FOR THE HOTTEST TOYS OF THE SEASON
CHICAGO—(December 6, 2007) From choosing the best gifts at the crowded store aisles to waiting in long lines at the check-out counters, the holidays are beginning to turn into an Olympic event instead of a fun, annual celebration. This holiday season VTech Electronics North America, the creator of the Electronic Learning Products category, is helping consumers shop smarter, not harder. Parents can now buy VTech’s award-winning toys online at www.vtechkids.com.
read more...
OCTOBER 2, 2007
KIDS PLUG IN WITH THREE HOT INTERACTIVE TOYS FOR THE HOLIDAYS:
VTECH® OFFERS INNOVATIVE PRODUCTS THAT CONNECT TO PC AND TV
CHICAGO – (October 2, 2007) Many kids today have more sophisticated tastes than adults, including their taste in high-tech playthings. To ensure kids continue to have a choice of engaging activities that plug into the technology they use everyday, VTech® Electronics North America, the creator of the Electronic Learning Products category, is introducing three new digital media products to its award-winning line-up – Whiz Kid™ PC Learning System, Kidizoom™ Camera and V.Smile™ TV Learning System.
read more...
KIDS PLUG IN WITH THREE HOT INTERACTIVE TOYS FOR THE HOLIDAYS:
VTECH® OFFERS INNOVATIVE PRODUCTS THAT CONNECT TO PC AND TV
CHICAGO – (October 2, 2007) Many kids today have more sophisticated tastes than adults, including their taste in high-tech playthings. To ensure kids continue to have a choice of engaging activities that plug into the technology they use everyday, VTech® Electronics North America, the creator of the Electronic Learning Products category, is introducing three new digital media products to its award-winning line-up – Whiz Kid™ PC Learning System, Kidizoom™ Camera and V.Smile™ TV Learning System.
read more...
SEPTEMBER 10, 2007
CATALOG TARGETS SPECIAL KIDS; FEATURES TOYS FOR THE DIFFERENTLY ABLED
Theresa Howard, USA Today
NEW YORK (September 10, 2007) –This article from USA Today notes that V.Smile Baby is one of the products in a Toys R Us catalog that targets special kids. The product is described as a board with easy-to-press buttons that help kids learn shapes and colors and aids thinking, visual and language skills.
read more...
CATALOG TARGETS SPECIAL KIDS; FEATURES TOYS FOR THE DIFFERENTLY ABLED
Theresa Howard, USA Today
NEW YORK (September 10, 2007) –This article from USA Today notes that V.Smile Baby is one of the products in a Toys R Us catalog that targets special kids. The product is described as a board with easy-to-press buttons that help kids learn shapes and colors and aids thinking, visual and language skills.
read more...
OCTOBER 25 , 2006
VTECH® NAMES FIRST-EVER CHIEF V.FLASH OFFICER (CVO)
CVO, JONATHAN FISHER, WINS $10,000 SCHOLARSHIP AND TRIP TO VTECH HEADQUARTERS
CHICAGO (October 25, 2006) – For every child that desires to be a CEO someday, Jonathan Fisher, age 9, a “budding entrepreneur” and resident of Austin, Texas has been named today the first-ever “Chief V.Flash Officer” (CVO) by VTech Electronics™ North America, the creator of the Electronic Learning Products category.
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VTECH® NAMES FIRST-EVER CHIEF V.FLASH OFFICER (CVO)
CVO, JONATHAN FISHER, WINS $10,000 SCHOLARSHIP AND TRIP TO VTECH HEADQUARTERS
CHICAGO (October 25, 2006) – For every child that desires to be a CEO someday, Jonathan Fisher, age 9, a “budding entrepreneur” and resident of Austin, Texas has been named today the first-ever “Chief V.Flash Officer” (CVO) by VTech Electronics™ North America, the creator of the Electronic Learning Products category.
read more...
AUGUST 10, 2006
VTECH® ENHANCES ADVISORY COUNCIL WITH NEW MEMBERS AND PARTNERSHIP WITH THE PRINCETON REVIEW
CHICAGO (August 10, 2006) – VTech® Electronics North America, LLC, creator of the Electronic Learning Products category, today welcomed four new members to their Advisory Council and announced a partnership with The Princeton Review, further emphasizing VTech’s commitment to investing in providing high-quality and innovative educational products.
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VTECH® ENHANCES ADVISORY COUNCIL WITH NEW MEMBERS AND PARTNERSHIP WITH THE PRINCETON REVIEW
CHICAGO (August 10, 2006) – VTech® Electronics North America, LLC, creator of the Electronic Learning Products category, today welcomed four new members to their Advisory Council and announced a partnership with The Princeton Review, further emphasizing VTech’s commitment to investing in providing high-quality and innovative educational products.
read more...
JULY 24, 2006
ARE YOU UP FOR THE CHALLENGE? VTECH® SEARCHES FOR ITS FIRST-EVER “CVO” AND AWARDS ONE DESERVING CHILD A $10,000 SCHOLARSHIP
CHICAGO (July 24, 2006) – For every parent who dreams their child would be a successful CEO someday – VTech® Electronics North America, the creator of the Electronic Learning Products category, can make them a CVO today through its Chief V.Flash™ Officer (CVO) Challenge. The CVO Challenge is a national contest honoring kids who show leadership and enthusiasm for learning and having fun both in and out of the classroom.
read more...
ARE YOU UP FOR THE CHALLENGE? VTECH® SEARCHES FOR ITS FIRST-EVER “CVO” AND AWARDS ONE DESERVING CHILD A $10,000 SCHOLARSHIP
CHICAGO (July 24, 2006) – For every parent who dreams their child would be a successful CEO someday – VTech® Electronics North America, the creator of the Electronic Learning Products category, can make them a CVO today through its Chief V.Flash™ Officer (CVO) Challenge. The CVO Challenge is a national contest honoring kids who show leadership and enthusiasm for learning and having fun both in and out of the classroom.
read more...
JULY 20, 2006
VTECH® OFFERS V.SPACE – FREE AND SAFE ONLINE GAMING AND ACTIVITY ZONE
CHICAGO (July 20, 2006) –VTech® Electronics North America, the creator of the Electronic Learning Products category, today announced the introduction of V.Space, a free online educational gaming desktop application that allows children to safely engage in online games and activities.
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VTECH® OFFERS V.SPACE – FREE AND SAFE ONLINE GAMING AND ACTIVITY ZONE
CHICAGO (July 20, 2006) –VTech® Electronics North America, the creator of the Electronic Learning Products category, today announced the introduction of V.Space, a free online educational gaming desktop application that allows children to safely engage in online games and activities.
read more...
JULY 11, 2006
VTECH® EXPANDS ITS AWARD-WINNING V.SMILE™ FAMILY TO INCLUDE SPANISH-LANGUAGE SMARTRIDGES™
CHICAGO (July 11, 2006) – VTech® Electronics North America, the creator of the Electronic Learning Products category, today broadened its offerings to include Spanish-language versions of 12 of its most popular Smartridge™ educational video games.
read more...
VTECH® EXPANDS ITS AWARD-WINNING V.SMILE™ FAMILY TO INCLUDE SPANISH-LANGUAGE SMARTRIDGES™
CHICAGO (July 11, 2006) – VTech® Electronics North America, the creator of the Electronic Learning Products category, today broadened its offerings to include Spanish-language versions of 12 of its most popular Smartridge™ educational video games.
read more...
FEBRUARY 10, 2006
VTECH® BRINGS INTERACTIVE LEARNING AND HIGH-POWERED MULTIMEDIA ENTERTAINMENT TOGETHER AT TOY FAIR 2006
CHICAGO (February 10, 2006)–VTech® Electronics North America, the creator of the Electronic Learning Products category, today again broke new ground in electronic learning with the unveiling of the first interactive TV learning system for babies and the first video game console for tweens dedicated to combining advanced gaming action and non-violent educational content. The new products, along with the expanded V.Smile family and the rest of the company’s new products, can be seen for the first time at the American International Toy Fair 2006 (Feb. 12-15) in New York.
read more...
VTECH® BRINGS INTERACTIVE LEARNING AND HIGH-POWERED MULTIMEDIA ENTERTAINMENT TOGETHER AT TOY FAIR 2006
CHICAGO (February 10, 2006)–VTech® Electronics North America, the creator of the Electronic Learning Products category, today again broke new ground in electronic learning with the unveiling of the first interactive TV learning system for babies and the first video game console for tweens dedicated to combining advanced gaming action and non-violent educational content. The new products, along with the expanded V.Smile family and the rest of the company’s new products, can be seen for the first time at the American International Toy Fair 2006 (Feb. 12-15) in New York.
read more...
